{"id":47416,"date":"2026-07-23T11:04:18","date_gmt":"2026-07-23T11:04:18","guid":{"rendered":"http:\/\/54.247.233.135\/vacation-rental-case-studies\/cocoonr\/"},"modified":"2026-07-28T10:15:37","modified_gmt":"2026-07-28T10:15:37","slug":"cocoonr","status":"publish","type":"case-study","link":"https:\/\/rentalsunited.com\/es\/vacation-rental-case-studies\/cocoonr\/","title":{"rendered":"Cocoonr"},"content":{"rendered":"<section class=\"profidev-hero no-margin-top no-margin-bottom template-7 default align wp-block-profidev-hero\" id=\"block-6a6870f4efed7 block-6a6870f4efed7\">\n\t<profidev-video-hero>\n\t\t<div class=\"theme-container\">\n\t\t\t<div class=\"wrapper\">\n\t\t\t\t\t\t\t\t\t<div class=\"theme-text-element content\">\n\n<h1 class=\"wp-block-heading\" id=\"cocoonr\">Cocoonr<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\">Cocoonr integrated their own custom-built software with the Rentals United open API to benefit from a 90+ channels<\/p>\n\n<\/div>\n\t\t\t\t\t\t\t\t\t\t<div class=\"media\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"468\" height=\"520\" src=\"https:\/\/rentalsunited.com\/wp-content\/uploads\/2026\/06\/hero-2.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/rentalsunited.com\/wp-content\/uploads\/2026\/06\/hero-2.jpg 468w, https:\/\/rentalsunited.com\/wp-content\/uploads\/2026\/06\/hero-2-270x300.jpg 270w\" sizes=\"(max-width: 468px) 100vw, 468px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/profidev-video-hero>\n\t<\/section>\n\n\n\n<section class=\"profidev-case align wp-block-profidev-case\" id=\"block-6a6870f4f0018 block-6a6870f4f0018\">\n\t<div class=\"theme-container\">\n\t\t<div class=\"wrapper\">\n\t\t\t<div class=\"content theme-text-element\">\n\t\t\t\t<div class=\"head\">\n\n<h2 class=\"wp-block-heading\" id=\"how-cocoonr-grew-30-on-adrs-and-by-connecting-through-rentals-united\"><strong>How Cocoonr grew +30% on ADRs and by Connecting through Rentals United<\/strong><\/h2>\n\n\n\n<p class=\"under-title wp-block-paragraph\">Cocconr  is a French conciergerie and vacation rental agency&nbsp; with unique boutique homes&nbsp;<\/p>\n\n<\/div>\n\n\t\t\t\t\t\t\t\t\t<div class=\"stats-grid theme-grid\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>8<\/h3>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>listing sites connected<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3>30<\/h3>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Higher ADR<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"features-cards\">\n\t\t\t\t\t\t\t\t\t\t\t<h3>Results<\/h3>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"features-grid theme-grid\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"label\">N of properties connected<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>+4,500<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"label\">Headquarter Location<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>France.  22 local agencies<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"label\">Tech Used<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Rentals United&#039;s Custom API<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"label\">Website<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/cocoonr.fr\/?utm_source=rentalsunitedu0026amp;utm_medium=referralu0026amp;utm_campaign=rentalsunited_testimonialu0026amp;utm_content=CTA\" target=\"_blank\" rel=\"noopener\">Cocoonr <\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t<\/div>\n<\/section>\n\n<section class=\"profidev-case-studies-content align wp-block-profidev-case-studies-content\" id=\"block-6a6870f4f0461 block-6a6870f4f0461\">\n\t<div class=\"theme-container\">\n\t\t<div class=\"wrapper\">\n\t\t\t<div class=\"sidebar\">\n\t\t\t\t\t\t\t\t\t<div class=\"banner\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t<h2>Grow beyond with Rentals United<\/h2>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p>Here\u2019s how you can boost your short-term rental business today<\/p>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"theme-button-primary\" href=\"https:\/\/rentalsunited.com\/connect-with-our-experts\/\" target=\"_blank\">\n\t\t\t\t\t\t\t\tGet Started\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t<div class=\"content\">\n\n\t\t\t\t<div class=\"theme-text-element\">\n\n<h2 class=\"wp-block-heading\" id=\"cocoonr-story\"><strong>Cocoonr&#8217; story<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Managing a vast portfolio of&nbsp; +4,500 properties across an entire country requires a delicate balance of centralized efficiency and on-the-ground expertise.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Founded in September 2015 by Antoine Serrurier, Cocoonr.fr has mastered this balance, operating across the entirety of France.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Cocoonr stands out by combining national scale with robust local operations through a network of <\/span><b>22 local agencies in destinations like Rennes, Toulouse, Bordeaux, Paris, and Annecy.&nbsp;<\/b><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Centralized experts at their Rennes headquarters handle revenue management, distribution, finance, customer support, and technology. Local teams focus on what they do best: owner relationships, operations, and the guest experience.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Their portfolio of approximately 4,500 properties, from which 2,800 apartments and 1,800 houses, spans urban, coastal, countryside, and mountain destinations across the entirety of France, served through two offerings: <\/span><b>Cocoonr Gestion <\/b><span style=\"font-weight: 400;\">(full-service property management) and <\/span><b>Cocoonr Distribution<\/b><span style=\"font-weight: 400;\"> (distribution services for self-managing owners).<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">To sustain growth at that scale, Cocoonr needed to diversify its audience without adding operational complexity. Getting there required a fundamental rethink of their distribution infrastructure.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"the-challenge\"><b>The Challenge<\/b><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><b>Eight years ago, Cocoonr was operating in a completely different world.<\/b><span style=\"font-weight: 400;\">&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Back then, a basic iCal-based channel manager was all it took to keep things running smoothly. Digital calendars synced up, bookings trickled in, and life was simple. But success has a way of breaking old habits. As their portfolio grew and attracting owners became much easier,&nbsp; that once-reliable iCal sync started cracking under the pressure.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Pricing had to be updated channel by channel. Property content: photos, descriptions, setup \u2013 had to be uploaded manually to each OTA, one listing at a time. Overbookings were happening every week. Teams were spending hours maintaining channel consistency across extranets rather than focusing on revenue optimization and growth.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><i><span style=\"font-weight: 400;\">\u201cWe reached a point where distribution management was consuming too much operational time,\u201d<\/span><\/i><span style=\"font-weight: 400;\"> said <\/span><b>K\u00e9vin Abaziou,<\/b> <b>Distribution Manager<\/b><span style=\"font-weight: 400;\"> at Cocoonr. <\/span><i><span style=\"font-weight: 400;\">\u201cIt became clear that our distribution infrastructure needed to evolve if we wanted to continue scaling efficiently.\u201d<\/span><\/i><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>From a strategic standpoint, Cocoonr faced a dual challenge: channel dependency and technological limitations.<\/b><span style=\"font-weight: 400;\"> They knew demand existed from international European travelers, particularly German and Dutch guests, who are known for longer stays, higher spend, and earlier booking behavior, but accessing that demand through specialist channels wasn\u2019t operationally viable without reliable, centralized connectivity.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">The risk of overbooking, the manual content burden, and the missed international demand all pointed to the same conclusion: they needed a dedicated distribution partner.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">The challenge wasn\u2019t about saving time; it was about strategically unlocking new, high-value international demand to further optimize the performance of their growing portfolio.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>The Solution<\/b><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Cocoonr needed a better distribution layer that could solve the technical problems and connect them to different markets to capture travel demand. That\u2019s what Rentals United delivered.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">At the core, Rentals United replaced the fragmented iCal setup with a single, automated distribution layer connecting <\/span><b>Cocoonr\u2019s custom PMS to a broad ecosystem of OTAs<\/b><span style=\"font-weight: 400;\"> and <\/span><b>specialist channels.<\/b><span style=\"font-weight: 400;\"> Calendars, pricing, and availability now sync instantly and reliably across all 4,500 listings.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">And the impact of this decision went well beyond preventing overbookings. Rentals United fundamentally changed what channels Cocoonr could access, and on what terms they would list, depending on the owners preferences and the market\u2019s demand.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">The most strategically significant unlock was HomeToGo, a specialist platform purpose-built for reaching German and Benelux travelers: guests with strong purchasing power who book holiday homes for longer stays, further in advance. For a portfolio weighted toward coastal properties, countryside retreats, and larger homes, this was a high-value demographic that had been entirely out of reach.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Through Rentals United, adding HomeToGo required no bespoke integration work, no separate extranet management, and no additional operational overhead. The connection was rapid to set up, instantly reliable, and gave Cocoonr full control over payment processing and security deposits, removing the friction that had previously made specialist channels impractical to maintain at scale.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><b>The impact of Rentals United modernized Cocoonr\u2019s daily workflows.<\/b><span style=\"font-weight: 400;\"> Previously, the Guest Relations team operated in a fragmented environment, juggling traveler communications across various OTA extranets and scattered Gmail inboxes.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Today, their communication system is integrated through Rentals United\u2019s GuestPlanner, and HubSpot, so that Cocoonr can centralize all guest communications into a single interface.&nbsp;<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><i><span style=\"font-weight: 400;\">\u201cToday, Rentals United is much more than an additional layer in our tech stack,\u201d <\/span><\/i><span style=\"font-weight: 400;\">said Abaziou. <\/span><i><span style=\"font-weight: 400;\">\u201cIt acts as the central distribution hub connecting our PMS and internal tools to a large ecosystem of OTAs and specialist channels. It has become a key component of how we scale distribution efficiently.\u201d<\/span><\/i><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"the-results\"><b>The Results<\/b><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">The impact of integrating to Rentals United as a channel manager was substantial, successfully delivering the exact traveler demographic and booking behavior Cocoonr was targeting: connecting to HomeToGo.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">By connecting to specialized platforms like <\/span><b>Holidu and HomeToGo<\/b><span style=\"font-weight: 400;\">, Cocoonr successfully captured the exact high-purchasing-power demographics and booking behaviors they were targeting.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">Since going live in August 2021, HomeToGo has generated 6,978 bookings, growing from zero to representing a steady 2% of the company\u2019s massive total reservation volume. More importantly, the channel delivered exceptional value by driving a +<\/span><b>30% Average Daily Rate <\/b><span style=\"font-weight: 400;\">(ADR) and significantly extending the booking window compared to other major OTAs.<\/span><\/p>\n\n\n\n<table>\n<tbody>\n<tr>\n<td><b>Channel<\/b><\/td>\n<td><b>2025 vs. 2024<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>Google<\/b><\/td>\n<td><span style=\"font-weight: 400;\">+24.5%<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>HomeToGo<\/b><\/td>\n<td><span style=\"font-weight: 400;\">+9.4%<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Airbnb<\/b><\/td>\n<td><span style=\"font-weight: 400;\">+6.6%<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Booking.com<\/b><\/td>\n<td><span style=\"font-weight: 400;\">+4.8%<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">This premium performance profile positively impacts Cocoonr\u2019s revenue predictability and overall portfolio health.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">The integration successfully shifted their guest demographic, ushering in a stronger share of international European travelers\u2014particularly from Germany and the Netherlands\u2014where previously French travelers had dominated their bookings. This heightened visibility has been especially beneficial for their larger properties, coastal homes, and countryside destinations.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">When asked to describe the impact of the HomeToGo connection via Rentals United in three words, the Cocoonr team chose: Efficient, Reliable, and Complementary.<\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-weight: 400;\">For other property managers looking to scale, Cocoonr\u2019s advice is straightforward: fully leverage the operational simplicity of the Rentals United integration to access international demand without burdening your team with manual workloads or operational complexity.<\/span><\/p>\n\n<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":true},"class_list":["post-47416","case-study","type-case-study","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/rentalsunited.com\/es\/wp-json\/wp\/v2\/case-study\/47416","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rentalsunited.com\/es\/wp-json\/wp\/v2\/case-study"}],"about":[{"href":"https:\/\/rentalsunited.com\/es\/wp-json\/wp\/v2\/types\/case-study"}],"wp:attachment":[{"href":"https:\/\/rentalsunited.com\/es\/wp-json\/wp\/v2\/media?parent=47416"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}