All about the Airbnb competitors

Which are the listing sites similar to Airbnb and how do they compare?

One of the most popular brands in travel and hospitality right now, Airbnb offers unique vacation rental properties and experiences worldwide. But which are the listing sites similar to Airbnb and how do they compare in terms of what they offer to travellers and property managers?


1. HomeAway

2. VRBO

3. Booking.com

4. HomeToGo

5. TripAdvisor 

6. TUI Villas

7. Flat4Day

8. TravelStaytion

9. CanadaStays

10. Misterb&b

 

 


1. HomeAway

HomeAway is one of the world’s leading vacation rental marketplaces, Airbnb’s number one competitor. It boasts more than 3 million listings in 190 countries worldwide. HomeAway is a part of the Expedia Group, a large global travel technology company, which makes it a great platform for vacation rentals to be discovered by travellers who otherwise would not have considered alternative accommodation. In an effort to expand its own marketplace, HomeAway has acquired more than 20 vacation rental companies, including VRBO.

HomeAway vs Airbnb

The main difference between HomeAway and Airbnb is that HomeAway primarily offers private accommodations where guests can count on having the entire place to themselves instead of sharing a space with others. Consequently, HomeAway tends to have a greater variety of luxury rentals and private villas than Airbnb.

The two platforms differ in the way they charge owners. HomeAway offers two options for vacation rental owners to pay for their fees: they can either choose to pay an annual subscription fee starting from $499 or a commission of at least 8% per booking. Airbnb requires no up-front payment and charges between 3-5% commission, depending on the cancellation policy.  

 

2. VRBO

Founded in 1995, VRBO – or Vacation Rentals By Owners – is a veteran of the vacation rental industry. The Airbnb competitor is now a part of the HomeAway family specializes in unique accommodations from beach houses to condos and cabins.

VRBO vs Airbnb

VRBO has less than half the listings that Airbnb (around 2 million). But, like HomeAway, VRBO offers a wider range of high-end rentals.

Similarly to its parent company, VRBO also offers owners a pay-per-booking option (8%) and an annual subscription option ($499 flat fee paid up front).

 

3. Booking.com

Even though Booking.com is not a vacation rental website but an OTA (online travel agency), it has become one of Airbnb’s most significant competitors. Its vacation rental inventory has grown to an impressive 5 million listings, exceeding Airbnb’s 4,85 million and becoming one of the most deliberate Airbnb competitors. Each day, travellers book more than 1,550,000 nights through the platform that offers properties – hotels and vacation rentals alike – in 195 countries.

Booking.com vs Airbnb

Booking.com typically offers private vacation rental properties instead of the shared accommodation options popular on Airbnb. Unlike Airbnb, Booking.com has many different discount options that can help vacation rental owners maximize their occupancy and get bookings during low season.

The main downside of listing a vacation rental on Booking.com is that the host fee is between 12-21% (depending on property type and location), which makes it a lot more expensive than Airbnb.

 

4. HomeToGo

HomeToGo is the world’s largest metasearch engine for vacation rentals. It aggregates over 15 million listings in 200 countries from 600 websites. As a Berlin-based startup founded in 2014, HomeToGo is a new addition to the vacation rental industry. With a monthly traffic of over 20 million, it’s growing at an unprecedented rate. In 2018, HomeToGo acquired Tripping.com, a California-based aggregator for vacation rentals.

HomeToGo vs Airbnb

The most important difference is that while Airbnb is a marketplace – hosts list their properties directly on the Airbnb platform – HomeToGo is a metasearch engine, meaning that it pulls listings from other websites.

Homes listed on HomeToGo appear on 16 different websites, which gives owners looking for extra exposure an advantage. However, HomeToGo charges a 10% commission which is considerably higher than Airbnb’s 3-5% range.

 

5. TripAdvisor

Tripadvisor is an online travel site used by 490 million monthly travellers, offering short-term rentals among other types of accommodation and many other services. It’s considered to be one of the most trusted sites for planning trips: users can find over 630 million reviews left not only for accommodations but for restaurants, attractions, activities and more. The company’s vacation rental brands include websites like FlipKey and HolidayLettings where homes can be listed for free – owners only have to pay a commission upon confirmed bookings.

TripAdvisor vs Airbnb

TripAdvisor charges vacation rental owners a 3% fee per booking, which makes it one of the most cost-effective Airbnb competitors.

 

6. TUI Villas

TUI Villas is a part of TUI Group, the largest travel, leisure and tourism company in the world. The vacation rental booking site is exceedingly popular in the German market. Listings uploaded to TUI Villas also appear on Atraveo and more than 1,000 other websites.

TUI Villas vs Airbnb

Owners advertising on TUI Villas can benefit from TUI’s extensive network in the travel and tourism industry: while Airbnb doesn’t do any extra promotion, TUI markets its vacation rentals through travel agencies, travel brochures and strong search engine advertising. On the other hand, TUI Villas charges a 15% commission, while Airbnb’s rate is 3-5%.

 

7. Flat4Day

Flat4Day, a member of the HomeAway family, is a Turkish vacation rental site with most of its listings in Europe, Turkey and the Middle East. Flat4Day offers a range of accommodations from apartments to villas and private rooms from over 1,000 cities in 80 different countries.

Falt4Day vs Airbnb

Unlike the global giant Airbnb, Flat4Day is mostly focused on accommodations in Europe – but in this region, it’s rightfully considered an Airbnb competitor. What’s exceptional about Falt4Day is that there are no host fees – guests have to pay a service fee of around 25% after each booking.

 

8. TravelStaytion

London-based TravelStaytion is a niche vacation rental site that specializes in professionally managed short-term rentals. It’s exclusively for quality properties managed by professional hosts and property management companies and has more than 60,000 listings in over 300 cities.

TravelStaytion vs Airbnb

In contrast to Airbnb’s peer-to-peer approach of enabling all homeowners to rent out their rooms or properties, TravelStaytion operates on a B2B business model and only collaborates with professionals who want to provide an impeccable hospitality service. Property managers who choose to advertise on TravelStaytion are truly spoilt: they can list their rentals at no cost. The guest is charged the total amount of the 15% commission.

 

9. CanadaStays

CanadaStays is Canada’s largest vacation rental marketplace, offering travellers a wide selection of unique vacation properties including cottages, cabins, chalets, condos, lodges and B&B’s.

CanadaStays vs Airbnb

CanadaStays caters to a specific audience – the outdoorsy traveller that likes to stay in unique lodgings close to nature in Canada, the US and the Caribbean – while Airbnb has a more generalist approach. As for pricing, CanadaStays charges vacation rental owners a 10% commission, more than double Airbnb’s fare.

 

10. Misterb&b

misterb&b is the largest gay accommodation brand in the world. 210,000 LGBTQ+ hosts offer their rooms and apartments in over 135 countries through the platform. It’s the LGBTQ+ community’s booking site of choice in France and North America.

misterb&b vs Airbnb

As a niche vacation rental website, misterb&b targets a much smaller and more specific audience than Airbnb. Vacation rental owners whose audience coincides with misterb&b’s can benefit from the site’s LGBTQ+ focus.

In terms of pricing for homeowners, there isn’t much of a difference between the two platforms: misterb&b charges a commission of 5%, a rate very similar to Airbnb’s.